Effective Date: 25 August 2026

Business Name: The Guided Mind

Based in: Spain

• Services

The Guided Mind provides neuromarketing services, meaning marketing strategies informed by behavioural science and psychology. This does not involve lab-based research (such as EEG or fMRI) but rather practical, insight-driven marketing support grounded in how people think, decide, and behave.

Services may include: Messaging and copywriting, content strategy, website or funnel audits, creative direction, strategy sessions, digital products (such as guides, ebooks).

All services are delivered remotely and tailored to each client.

• Academic Background

The Guided Mind is founded on a BSc in Neuroscience and an MSc in Marketing, which provide the foundation for its work. However, all advice and content are offered as strategic marketing support and not medical, clinical, or therapeutic advice.

• Scope of Services

Work will be carried out based on agreed deliverables. Any requests outside of this scope (such as additional revisions, new projects, or extra sessions) will be billed separately at the standard rate.

• Communication and Timelines

Projects will be delivered within agreed timelines provided that the client supplies all required materials, feedback, and approvals on time. Delays from the client may extend delivery schedules.

Communication will take place primarily via email and scheduled online calls.

• Payments & Pricing

Payments are required upfront unless otherwise agreed in writing.

Prices are listed in EUR and include or exclude VAT as applicable under Spanish and EU law, depending on the client's location and business status.

Invoices will be issued for all services and product sales.

• Right of Withdrawal (EU Consumers)

If you are a consumer based in the EU, you generally have the right to withdraw from a purchase within 14 days without giving a reason.

For digital products (ebooks, guides, PDFs): this right is lost once you begin downloading or accessing the product, provided you have given explicit prior consent to immediate delivery and acknowledged that you lose your withdrawal right by doing so. This consent will be requested at checkout.

For services: if you request that work begin before the 14-day period ends, you acknowledge that your withdrawal right may be lost or limited in proportion to the work already carried out.

Refunds and Cancellations

For Services:

1. Once work has started, payments are non-refundable, subject to your statutory withdrawal rights above.

2. If cancelled before work begins, a partial refund of up to 50% may be granted to cover preparation time.

3. Cancellations must be submitted in writing at least 48 hours before the scheduled start.

4. Missed or late strategy sessions (without notice) may not be rescheduled or refunded.

For Digital Products:

1. Once downloaded or accessed (with consent given per Section 6), all ebook and PDF sales are final.

2. Products are licensed for personal or internal business use only and may not be resold, shared, or redistributed.

3. If you experience technical issues accessing a file, please contact us for support.

• Intellectual Property

All original content created for the client (copy, strategy documents, etc.) becomes your property after full payment.

The Guided Mind retains the right to reference anonymised, non-confidential parts of the work in its portfolio unless you request otherwise in writing.

The Guided Mind's templates, methods, and digital products remain the intellectual property of The Guided Mind and may not be resold, copied, or published without permission.

• Confidentiality

All information shared with The Guided Mind, including business documents, client data, and private communications, is kept strictly confidential and will not be disclosed or sold. Personal data is handled in accordance with our Privacy Policy.

• Liability

All services and advice are provided to the best of professional ability, based on training, experience, and available information. However, no guarantee can be given regarding specific outcomes (such as sales, revenue, or conversion rates), as results depend on many factors beyond its control.

Nothing in these Terms limits any liability that cannot be excluded under applicable Spanish or EU law (e.g., liability for wilful misconduct or gross negligence).

• Dispute Resolution

If you are an EU consumer, you can also access the European Commission's Online Dispute Resolution (ODR) platform at ec.europa.eu/consumers/odr for out-of-court resolution of disputes.

• Governing Law

These terms are governed by Spanish law. Any disputes will be resolved under the jurisdiction of the Spanish courts, without prejudice to any mandatory consumer protection rights you may have in your country of residence.

DISCLAIMER

The Guided Mind provides marketing services informed by neuroscience and behavioural psychology. These services are not medical, clinical, or therapeutic in nature. All strategies, content, and products are for educational and business purposes only. You are responsible for how you implement and apply them, and results may vary.